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The fight against climate change : Loick Roche, Dean and Director of GEM, is chosen to participate in the 2021 business convention for climate change in France
Published on 26 April 2021Loïck Roche, Dean and Director of Grenoble Ecole de Management (GEM), has been selected to participate in the 2021 business convention for climate change (CEC) in France, in the fight against climate change. He will be the only Business School...
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Should beauty filters on social media be regulated?
Published on 13 April 2021The "ETIC" research program is investigating the adverse effects that digital images can potentially cause, with specific focus on the impact that beauty filters can have on users who are most exposed to the pressures of today's beauty ideals.
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A 15% return on equity: France's financial urban legend?
Published on 13 April 2021Christophe Bonnet and Michel Albouy, professors of finance at Grenoble Ecole de Management, demonstrate that the 15% ROE allegedly expected by shareholders is nothing more than a myth.
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Training operational coaches how to resolve conflicts
Published on 09 April 2021Grenoble Ecole de Management is offering two certification-based coaching courses as part its executive education program: Supporting individuals with a multidisciplinary coaching approach and Coaching teams or individuals through behavioral agility.
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GEM 2025: 4 major strategic projects
Published on 30 March 2021After a year of rolling out its 2020-25 strategic plan, today GEM announced an investment of 32 million € in four ambitious projects linked to technological, ecological and social transitions. The objectives are to provide tangible answers to the...
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Advertising messages: adapting to cultural values. The example of South Korea.
Published on 15 March 2021A study conducted in South Korea examined the effectiveness of advertising messages broadcast in this rapidly growing market with Confucian cultural traditions, in comparison to globalized advertisements based on more individualistic values.